The NJIT "Edge in Knowledge" radio campaign developed by NJIT and CN Communications has been awarded a silver medal from the 26th Annual Educational Advertising Awards sponsored by the Higher Ed Marketing Report.
A much-deserved recognition for NJIT's steady marketing efforts over the past few years, the award represents a solid third-party validation from peers in the higher education marketing business. The Higher Ed Marketing Report is the largest educational advertising awards competition in the US. More than 2,500 entries were submitted this year from more than 1,000 colleges, universities and secondary schools from all 50 states and several foreign countries.
In related news, NJIT presented earlier this month to industry colleagues at the Council for Advancement and Support of Education District II Conference in Baltimore a brief history of the NJIT branding campaign. NJIT visibility has increased more than 30 percent over the past decade.