NJIT Newsroom tagged with "marketing" Updates about what's happening on and around the NJIT campus. http://www.njit.edu/news en-us 2014 New Jersey Institute of Technology http://www.njit.edu/uicomponents/images/sub_logo.gif New Jersey Institute of Technology http://www.njit.edu 60 NJIT Professor Rajiv Mehta Publishes New Edition on Personal Selling http://www.njit.edu/news/2014/2014-059.php http://www.njit.edu/news/2014/2014-059.phpThu, 27 Feb 2014 00:00:00 -0500 The 3rd edition of Personal Selling: Building Customer Relationships and Partnerships, co-authored by Rajiv Mehta, professor of marketing, has recently published and is now available in print and eBook formats.

Tagged: school of management, som, rajiv mehta, marketing


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NJIT Professor Wins SMA Best Paper Award http://www.njit.edu/news/2013/2013-384.php http://www.njit.edu/news/2013/2013-384.phpWed, 20 Nov 2013 00:00:00 -0500 Ellen Thomas, assistant professor of marketing at NJIT, recently won the "Best Paper in Logistics, Supply Chain Management, and Retailing Track" award for her paper "Supplier Integration in New Product Development: Communication and Buyer Performance" at the 51st Annual Society for Marketing Advances (SMA) Conference

Tagged: school of management, som


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NJIT Names New Associate VP of Communications, Marketing, College Relations http://www.njit.edu/news/2013/2013-143.php http://www.njit.edu/news/2013/2013-143.phpThu, 11 Apr 2013 00:00:00 -0400 NJIT, New Jersey's science and technology university, announces the appointment of Matthew Golden, EdD, as associate vice president, communications, marketing and branding, effective May 1, 2013.  Golden joins NJIT with more than a decade in the communications field. 

Tagged: communications, branding, marketing, matthew golden, appointment


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NJIT's "Master What's Next" Campaign Awarded Gold http://www.njit.edu/news/2013/2013-130.php http://www.njit.edu/news/2013/2013-130.phpThu, 04 Apr 2013 00:00:00 -0400 CN Foundry and NJIT's "Master What's Next" campaign running on the PATH system received a gold award in the "Outdoor Transit/Billboard" category at the 28th Annual Educational Advertising Awards sponsored by the Higher Education Marketing Report. 


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NJIT Launches Spring Radio Campaign This Week http://www.njit.edu/news/2011/2011-125.php http://www.njit.edu/news/2011/2011-125.phpWed, 06 Apr 2011 00:00:00 -0400 NJIT launched its spring radio campaign on WCBS-880 and 1010 WINS beginning on April 4. The campaign will continue to reinforce NJIT's position as "New Jersey's Science and Technology University" and build on the theme "The Edge in Knowledge." 

Tagged: branding, marketing


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NJIT Radio Campaign Awarded Silver Medal in Educational Advertising Awards Competition http://www.njit.edu/news/2011/2011-059.php http://www.njit.edu/news/2011/2011-059.phpFri, 25 Feb 2011 00:00:00 -0500 The NJIT "Edge in Knowledge" radio campaign developed by NJIT and CN Communications has been awarded a silver medal from the 26th Annual Educational Advertising Awards sponsored by the Higher Ed Marketing Report.

Tagged: cn communications, council for advancement and support of education


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More Awards for President's Annual Report http://www.njit.edu/news/2008/2008-394.php http://www.njit.edu/news/2008/2008-394.phpWed, 29 Oct 2008 00:00:00 -0400 The 2006-2007 President's Annual Report, published by NJIT's Office of University Communications, has won platinum awards in the categories of overall annual report and front cover design from the MarCom Creative Awards international competition. Administered by the Association of Marketing and Communication Professionals, the MarCom awards are the latest for the report, which has also received the Grand Award in the 20th Annual Apex Awards for Publication Excellence Competition, the Gold Award from the Art Director's Club of New Jersey and the 2007 New Jersey (IABC) IRIS Award in the Publications category.

Tagged: award, office of university communications, publication, apex award, marcom creative awards


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NJIT Professor Rajiv Mehta Publishes New Textbook on Sales Management Techniques http://www.njit.edu/news/2008/2008-340.php http://www.njit.edu/news/2008/2008-340.phpMon, 22 Sep 2008 00:00:00 -0400 A new text for managers with tips on planning, organizing, managing and controlling a firm's sales activities has been written by Rajiv Mehta, PhD, a professor in NJIT's School of Management. 

Tagged: school of management, rajiv mehta


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NJIT Receives Award for Total Recruitment Package in Admissions Advertising Competition http://www.njit.edu/news/2007/2007-156.php http://www.njit.edu/news/2007/2007-156.phpMon, 16 Apr 2007 00:00:00 -0400 The Admissions Marketing Report has honored NJIT with a merit award for its Total Undergraduate Recruitment Package in the 22nd annual Admissions Advertising Award competition. NJIT received the award in the division for schools with student enrollments between 5,000-9,999.

Tagged: admissions, undergraduate students, recruitment, enrollment


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Leading U.S. Gun Manufacturer Joins NJIT To Develop Personalized Handgun http://www.njit.edu/news/2003/2003-139.php http://www.njit.edu/news/2003/2003-139.phpWed, 26 Nov 2003 00:00:00 -0500 An agreement to form a trilateral partnership to develop a unique personalized handgun was signed by New Jersey Institute of Technology (NJIT), Taurus International Manufacturing, Inc., Florida, and the Australian-based research and development company Metal Storm, Ltd.

Tagged: smart gun, partnership


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