New York Times columnist Randy Cohen, media analyst Steve Adubato and Obama Healthcare Transition Team Advisor Peter Pitts will be among the speakers and panelists at an upcoming EMBA 2010 Spring Conference “Public Policy Environment: Business Sector Challenges and Opportunities.”

Sponsored by the NJIT School of Management (SOM), the EMBA 2010 Spring Conference will be held March 15-16, 2010, from 8:15 a.m.-4 p.m. at NJIT and is open to the public. The fee for both days, which includes breakfast and lunch, is $50.

For programs and speakers, plus registration (due March 11, 2010), please visit http://som.njit.edu/news/2010/embaconference/index.php.

“A new business paradigm is emerging,” says event organizer D. Elaine Frazier, director of the EMBA and graduate programs at SOM. “While no one can predict where this dynamic movement will lead, one thing is certain: there is no more ‘business as usual.’  The conference will address how public policy frames the new rules of engagement. It is designed to afford attendees insight and inside information into navigating through the present turmoil to create new strategies within business sectors, mine new market opportunities, and sustain and continue business growth.”

Other conference presenters and panelists include Eric Rugo, senior director, Stryker Orthopaedics; Renuka Gadde, director of global health, Becton Dickinson; Peter Cucchiara, director of health care information technology and performance, Primary Care Development Corp.; Dolores Atallo-Hazelgreen, director,  Deloitte & Touche; and Gil Medina, executive managing director, Cushman & Wakefield, and former commissioner and CEO of the NJ Commerce Commission.

PBS Emmy Award-winning anchor Steve Adubato is a media analyst, Star-Ledger columnist, leadership coach and best-selling author.

Four-time Emmy Award winner Randy Cohen, known for his column "The Ethicist" in the New York Times Magazine, has written for “Late Night with David Letterman," as well as numerous newspapers and magazines. He is the author of The Good, the Bad & the Difference (Broadway, 2003).

Peter Pitts, former FDA associate commissioner for external relations, is partner/director of global healthcare at Porter Novelli, president of the Center for Medicine in the Public Interest, and advisor to the Obama Healthcare Transition Team.

A consultant to the FDA, Pitts’ expertise on health care policy and issues appears frequently in The New York Times, The Washington Post and The Wall Street Journal. His book, Become Strategic or Die, co-written with Robert Montgomery (Montgomery, Zukerman, Davis Publishing Inc., 1998) has been recognized as a cutting-edge study of strategic vision and ethical practice.

Contact: Sheryl Weinstein, public relations director, NJIT (973-596-3436)