Stories Tagged with "society for marketing advances"
2013 - 1 story
NJIT Professor Wins SMA Best Paper Award
November 20, 2013
Ellen Thomas, assistant professor of marketing at NJIT, recently won the "Best Paper in Logistics, Supply Chain Management, and Retailing Track" award for her paper "Supplier Integration in New Product Development: Communication and Buyer Performance" at the 51st Annual Society for Marketing Advances (SMA) Conference >>